Laura Frank

Founder, Luminous FX, 2000

Founder, frame:work, 2019

Screens Producing & Media Operations, 2019

Real-Time Video Content for Virtual Production, Mixed Reality and Live Entertainment , 2022

Laura Frank has worked in entertainment technology for over 30 years. Starting her career as a moving light technician, she established herself as a top lighting programmer with projects spanning rock tours with David Bowie and Madonna, to Broadway shows like Spamalot and television events like the Concert for NY.

As the media server market started to evolve, Laura made the shift to screen content and control. After a decade of refining a media delivery workflow, she established herself as a Screens Producer leading a highly regarded Media Operations team for prominent events around the world. Her shows included the MTV Video Music Awards, The Game Awards, the Turner Upfront and the CMA Music Awards.

With the founding of Luminous FX in 2000, Laura started a career path that led to the publication of her textbook, ​Screens Producing & Media Operations:
Advanced Practice for Media Server and Video Content Preparation​. This work describes best practices for a Content Delivery Specification for the Multi-Screen live scenic environment. Her second textbook, Real-Time Video Content for Virtual Production, Mixed Reality and Live Entertainment: A Learning Roadmap for An Evolving Practice was released in December of 2022. This work looks at the early days of XR and Live Entertainment’s intersection with Virtual Production.

Currently Laura is focused on education, community development and consulting in the live event video and XR production space. She is working on a creative video professional society called frame:work.